Reputation Management › Reputation Monitoring

Online Reputation Monitoring Service

We watch what the internet says about you or your business: Google results for your name, new reviews, data broker listings, news, forums and Reddit, and what AI tools answer when someone asks about you. When something harmful appears, we alert you and can start removing it right away, before it spreads or ranks.

  • ✓ Real people reviewing every alert
  • ✓ Personal information monitoring from $49/month
  • ✓ Search, review, and AI answer tracking
  • ✓ Fast removal when something new appears
  • ✓ Cancel anytime

Reviewed by Joseph Chierotti, Defamation Defenders · Updated October 2026

On this page: What we monitor · Plans · How it works · Why it matters · FAQs

What we monitor

Google search results

The first pages of results for your name or brand, including images, videos, news, and autocomplete suggestions.

Reviews

New reviews on Google, Yelp, Glassdoor, Trustpilot, BBB, and the industry sites that matter for you.

Personal information

Data broker and people-search sites that publish your address, phone, email, age, and relatives.

Complaint, gripe, and forum sites

Complaint boards, Reddit threads, and forums where negative posts start.

News and records

New articles, press mentions, court-record and mugshot sites that can surface your name.

AI answers

What ChatGPT, Gemini, and Google AI Overviews say when someone asks about you.

Monitoring plans

PlanWho it’s forWhat’s includedPrice
IRMA personal information monitoringIndividuals and familiesRemoval from 70+ data brokers and people-search sites, ongoing monitoring with alerts, free re-removal if a site re-lists you, dedicated account manager$49/month, cancel anytime
Search and review monitoringProfessionals, executives, and businessesTracking of name or brand search results, new reviews, complaint sites, news, and AI answers, with alerts and monthly reportsIncluded with suppression and review management campaigns; standalone quoted after a free review
Executive and VIP monitoringExecutives, public figures, and their familiesEverything above plus personal information, impersonation, and leaked-content monitoring for the principal and familyCustom quote

Every plan includes a human on our team who checks alerts, so you hear about what matters, not every mention.

How reputation monitoring works

1

Baseline audit

We record what people see today for your name or brand, including Google, reviews, data brokers, and AI answers.

2

Set up tracking

We set up tracking for your names, brand terms, executives, and the platforms that matter most.

3

Alerts

When something new and harmful appears, we review it and alert you with a plain-English summary and options.

4

Fast response

If it can be removed, we can start immediately. If it can’t, we plan a response or suppression.

5

Monthly reporting

A simple report on what changed, what we removed, and where your search results stand.

Why monitoring beats reacting

Early removal is easier

Content removed before it’s copied, shared, and indexed stays gone more easily.

Re-listings happen

Data brokers re-list people and sites re-scrape records. Monitoring catches it.

Fake reviews come in bursts

Catching the first one lets you report it before the rest pile up.

AI answers change

What AI tools say about you shifts as they pick up new sources.

Do-it-yourself monitoring vs. a managed service

Free alerts and DIY checksDefamation Defenders monitoring
Search resultsManual searches when you rememberTracked and compared regularly
ReviewsNotifications from each platform separatelyOne place, with fake-review flagging
Data brokersHard to track; re-listings missedMonitored with free re-removal (IRMA)
AI answersRarely checkedChecked and reported
When something appearsYou figure out what to doWe tell you the options and can remove it

Free tools like Google Alerts are a good start. They miss reviews, images, data brokers, and AI answers, and they don’t tell you what can be removed.

Start with a free reputation review

We’ll show you what people see when they search your name or brand today, what we’d monitor, and what should come down first. No obligation. Personal information monitoring starts at $49/month with a money-back guarantee and no contract.

What our clients say

Defamation Defenders has spent more than 10 years removing harmful content and cleaning up search results. Here is what clients have said about working with us.

Reputation monitoring FAQs

What is online reputation monitoring?

Tracking what appears about you or your business online, including search results, reviews, data brokers, news, forums, and AI answers, so you can act when something harmful appears.

How much does reputation monitoring cost?

Personal information monitoring through IRMA is $49/month, cancel anytime. Search and review monitoring is included with our suppression and review management campaigns. Executive and business monitoring is quoted after a free review.

What happens when you find something?

We review it, alert you with a plain-English summary, and tell you whether it can be removed, answered, or suppressed. If it can be removed, we can start right away.

Is removal included in monitoring?

IRMA includes removal from data brokers and people-search sites and free re-removal if you’re re-listed. Removal of other content, like articles or reviews, is quoted separately before any work starts.

Do you monitor what ChatGPT and Google AI say about me?

Yes. We check what major AI tools say about your name or brand and report changes. See our AI reputation management service if you need to change those answers.

Can you monitor my family members too?

Yes. Family pricing is available for personal information monitoring. Call us for details.

How often will I hear from you?

You get an alert when something important appears and a monthly report either way.

Isn’t Google Alerts enough?

It’s a good free start, but it misses reviews, images, data broker listings, and AI answers, and it doesn’t tell you what can be removed.

Can I cancel?

Yes. IRMA is month-to-month with no contract.

Is my information kept private?

Yes. We only use your information to find and remove content about you.

See what people find when they search you

Get a free reputation review: your search results, reviews, personal information exposure, and AI answers, plus what we’d monitor and remove. Call 1-800-785-1749.

Defamation Defenders is an online reputation management company, not a law firm, and nothing on this page is legal advice. Monitoring identifies content; removal depends on each site’s policies and the law.

Published · Last updated by the Defamation Defenders team

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