How to Get Rid of Bad TripAdvisor Reviews

delete Tripadvisor review

Estimated reading time: 5 minutes


Why Bad TripAdvisor Reviews Are So Damaging

A single bad review on TripAdvisor can undo years of hard work. Whether you’re a boutique hotel, restaurant, or tour operator, your online ratings impact bookings, trust, and your overall bottom line.

Unfortunately, not every review reflects reality. Some may be fraudulent, outdated, exaggerated, or fueled by personal vendettas. Knowing how to identify and remove these reviews is critical for maintaining your brand integrity.

Booking Decisions Begin Online

Statistics show that over 80% of travelers read between 6 to 12 reviews before making a booking decision. When a 1-star review appears on the first page, it influences perception—even when balanced by numerous 5-star reviews. That’s why timely response and mitigation is key.


Are Bad TripAdvisor Reviews Permanent?

Not necessarily. While TripAdvisor emphasizes user freedom, they also enforce strict Content Guidelines. If a review violates these terms, it can be flagged and removed.

Trip advisor explicitly prohibits:

  • Inappropriate language or threats
  • Reviews from non-customers
  • Duplicate submissions
  • Promotional or biased content
  • Fraudulent reviews submitted in exchange for money or favors

View TripAdvisor’s Review Guidelines

TripAdvisor employs a content integrity team to handle removal requests. They utilize both human reviewers and algorithmic filters to detect manipulation or abuse of the review system.


Steps to Get a Tripadvisor Review Removed

1. Evaluate the Review Objectively

Before taking action, analyze the review:

  • Is it from a real guest?
  • Does it contain offensive or false information?
  • Does it mention another business?
  • Is it trying to promote a competitor?

If it clearly violates TripAdvisor’s guidelines, you have a valid case for removal.

2. Use the Management Center

If you’re listed on TripAdvisor, you should already have access to the Management Center. This is where you’ll go to report a review.

How to Report a Review:

  1. Log in to your Management Center
  2. Go to “Reviews”
  3. Locate the review and click “Report a Problem”
  4. Select the appropriate reason
  5. Submit the request and monitor your inbox for updates

📌 Pro Tip: Attach supporting evidence (screenshots, guest records, etc.) for a stronger case.

3. Request a Review Re-Evaluation

If your first attempt fails, you’re not out of options. TripAdvisor allows businesses to request a re-evaluation. You’ll need to present new information or demonstrate that the original removal decision was made in error.

For persistent issues, lodging a formal appeal through their Business Support Hub may help.

4. Leverage Platform Guidelines Beyond Reviews

If the reviewer also posted photos or videos that misrepresent your property, these can be reported separately. TripAdvisor allows content removal based on:

  • Privacy violations
  • Inappropriate imagery
  • Off-topic uploads

Each piece of content must be reviewed individually, so thoroughness is important.


How to Respond to Negative Reviews Strategically

Even if a review can’t be removed, your response can shape public perception.

Crafting the Right Response:

  • Acknowledge the experience
  • Avoid defensive language
  • Offer a resolution or contact info
  • Thank them for their feedback (even if unfair)

Example Response Template:

Hi [Name],  
We’re sorry to hear about your experience and take your comments seriously. We strive to offer top-notch service, and we regret that we fell short. Please contact us at [email] so we can address your concerns directly. Thank you for bringing this to our attention.

✅ Responding tactfully shows professionalism and may win over skeptical future guests.

Build a Review Response Strategy

Create a team policy around:

  • Review tone and voice
  • Timelines for responses
  • Who handles sensitive complaints
  • How escalations are managed

This ensures consistency and reduces reactive mistakes.


Should You Sue Over a Defamatory Review?

If the review includes false claims, malicious intent, or damages your business reputation, you may have a case for online defamation.

Possible legal claims include:

  • Defamation
  • Business disparagement
  • Intentional infliction of emotional distress
  • Tortious interference with business relationships

Before taking legal action, consult with a legal or online reputation specialist. At Defamation Defenders, we assess these situations and offer personalized strategies for review removal and legal response.


Alternatives to Removal: Suppression Strategies

If the review cannot be removed, bury it under positive content.

Content Suppression Techniques:

  • Request satisfied customers to leave new, positive reviews
  • Create optimized blog posts or news features
  • Submit your site to directories and PR platforms
  • Engage in active SEO for positive pages

This tactic is part of a long-term ORM (Online Reputation Management) plan and works especially well for highly visible profiles like TripAdvisor.

Create a Feedback Loop

Encourage ongoing guest feedback via:

  • Post-visit emails
  • QR codes in menus or brochures
  • In-room prompts

The more real, positive reviews you have, the less impact one negative comment will have.


Working with Defamation Defenders

At Defamation Defenders, we help clients:

  • Identify fake or malicious Tripadvisor reviews
  • Submit successful removal requests
  • Suppress harmful content
  • Monitor review platforms for new threats
  • Protect and rebuild your online reputation

👉 Schedule your free consultation now

We provide expert solutions that restore trust and drive customer confidence.


Frequently Asked Questions

Can I remove a TripAdvisor review just because I don’t like it?

No. TripAdvisor will only remove content that violates its policies. Disliking a comment isn’t grounds for deletion.

How long does it take for TripAdvisor to remove a review?

Usually 3–7 business days, but it may vary based on volume and the nature of the complaint.

What if someone posts multiple bad reviews under different names?

TripAdvisor flags suspicious activity. Report it. You can also request an internal review to expose IP duplicates.

Are fake reviews illegal?

Yes, especially if posted with intent to harm your business. In some cases, they may violate FTC guidelines or state anti-defamation laws.

Is it better to ignore a bad review or respond?

Respond professionally. Silence can appear like guilt or indifference. A calm, thoughtful reply builds trust with potential customers.

Is it better to ignore a bad review or respond?

Respond professionally. Silence can appear like guilt or indifference. A calm, thoughtful reply builds trust with potential customers.

Can Defamation Defenders help with platforms other than TripAdvisor?

Absolutely. We handle content removal and suppression across Google, Yelp, Glassdoor, Reddit, Facebook, and more.


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